» Privacy

Privacy policy for our WiFi analytics

BlueMark Innovations complies to the European privacy laws and is one of the PrivacySIG founders to guarantee the privacy of consumers. In the PrivacySIG strict guidelines have been prepared in a “Code of Conduct”.


More information can be found at PrivacySIG.org. On this page you can unsubscribe your smartphone (opt-out) for our measurements. In this case, you will unsubscribe your telephone by all companies who are member of the PrivacySIG.



A simplified data flow of the WiFi analytics is shown below.


wifi analytics data flow


ePrivacy seal

Privacy of consumers is important for us. Therefore we have conducted an IT audit by ePrivacy GmbH, an authority on privacy laws in Europe for technical products. ePrivacyseal bluemark We are proud to that we have received from them the ePrivacy seal for our platform. It complies fully with the strict European laws on privacy.

The ePrivacyseal is awarded to online and mobile products following a technical and legal review. The seal of approval confirms compliance with ePrivacyseal’s criteria catalog, which complies with German and European data protection laws.

Our seal can be viewed here:

ePrivacy seal BlueMark Innovations


Privacy policy for visitors of this website

This website uses PiWik to collect anonymous visitor information and is stored on a server in the Netherlands. It collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Purpose in collecting non-personally identifying information is to better understand how our visitors use this website. PiWik also collect potentially personally-identifying information like Internet Protocol (IP) addresses, but this information is anonymized. PiWik does not use such information to identify our visitors, however, and does not disclose such information, other than under the same circumstances that it uses and discloses personally-identifying information, as described below.

Opting-out of website tracking

Protection of Certain Personally-Identifying Information
Protecting customer data is for BlueMark Innovations important. We shall therefore ensure that potential personal information you provide, will be treated confidentially. BlueMark Innovations never gives details of customers to others and never sells or rents this information to others.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. This website uses cookies to help us identify and track visitors, their usage of the website, and their website access preferences. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using this website, with the drawback that certain features of this website may not function properly without the aid of cookies.

Se our imprint page.


Further information

For us, BlueMark Innovations BV, protection and privacy of your data is very important. The collection and use of your personal data is solely in the context of the legal provisions of the applicable data protection lay. With the privacy statement on this page, we will inform you what personal data is collected is  and for which purpose the data is used.


Responsible party

The responsible party for the purposes of data protection laws is:
BlueMark Innovations BV, Hengelosestraat 517, 7521AG, Enschede the Netherlands

If you have questions or suggestions regarding data protection, you can contact via e-mail privacy@bluemark.io or by post via the above address.


Access and rectification

Of course, you have the right to receive upon request, information about the data stored by us on your person. Likewise, you have the right to correct inaccurate data, blocking and deletion. To do so, please contact privacy@bluemark.io or by post to the above address.


Disclosure of data

Protecting customer data is for BlueMark Innovations BV paramount. We shall therefore ensure that the personal information you provide, is treated confidentially. We never give details of customers to others and never sells or rents this information to others.


Changes to this privacy policy

BlueMark Innovations BV reserves the right to change this privacy statement. The current version of the privacy policy is always available at https://bluemark.io/privacysig/.